Meta Media Buyer - DTC
Job Description:
Meta Media Buyer
Company Overview
It is one of the fastest-growing remote creative and performance marketing agencies in the United States, scaling direct-to-consumer (DTC) e-commerce brands through paid advertising and high-volume creative assets. Founded by experienced industry operators with a decade of expertise in the DTC space, the agency produces over 100 in-house ad creatives a month. The team holds an exceptionally high bar for execution, moving away from theoretical strategies to run fast-paced, direct, and high-growth ad accounts for an exclusive, waitlisted client base.
Mission
We are looking for a senior, full-funnel Media Buyer who lives in the ad account, sees the whole picture, forms a point of view, and drives the number. This is not a "button-pushing" role; you will own Meta advertising for our DTC e-commerce clients with absolute accountability for strategy, structure, testing, and scaling. This seat features a clear trajectory to grow into the Head of Growth and eventually CMO, making it ideal for a senior marketer who wants to lead a team and own entire marketing funnels long-term. If you are obsessed with your craft and want to be the absolute best at what you do, you'll feel right at home.
Key Responsibilities
Your daily tasks will vary, giving you room to learn, grow, and strengthen your skills while supporting the team with excellence.
- Own Meta ad accounts completely, managing strategy, structure, launches, testing, optimization, scaling, and reporting.
- Apply full-funnel thinking across prospecting and retargeting, ensuring the top, middle, and bottom of the funnel work together seamlessly.
- Develop and execute a living test plan and change-list for every account from day one.
- Review performance data to identify high-potential creative angles and brief the in-house creative team on what to produce next.
- Analyze and optimize touchpoints beyond the ad account, prioritizing highest-leverage moves in CRO, landing pages, cart/checkout flows, and email.
- Maintain clean reporting focused on blended performance and Marketing Efficiency Ratio (MER), rather than relying solely on in-platform ROAS.
- Diagnose account drops and spikes proactively, bringing data-backed test plans and solutions to leadership instead of simple status updates.
Qualifications
- Years of Experience: Senior-level experience executing hands-on Meta media buying specifically for DTC / e-commerce brands, managing significant spend with real accountability for ROAS and MER.
- CRM Tool: Not required (Klaviyo experience is a plus).
- Softwares: Meta Ads Manager; familiarity with Shopify, GA4, and landing page platforms is a plus.
- Industry Knowledge Required: Deep understanding of DTC marketing fundamentals, full-funnel architectures, consumer psychology, and mathematical/analytical reasoning.
- Specific Gender: No preference
Skills & Competencies
- True full-funnel understanding of how creative, offer, landing page, and email tie into the bottom-line numbers.
- Analytical and mathematical reasoning to successfully differentiate causation from correlation in ad data.
- Extreme ownership mindset—running toward problems and closing loops independently.
- Resilient and adaptive communication style, comfortable with receiving and giving blunt, rapid feedback.
- Ability to prioritize high-leverage movements and look at client accounts with a business-owner perspective.
Technical Requirements
- Own PC or laptop with a fast setup optimized for multi-account management.
- High-speed, reliable internet connection (wired connection recommended).
- Premium noise-cancelling headset and a quiet, professional remote workspace.
- Capability to handle real-time communication and live video account diagnostics.
Position Description
- Working Hours: 4:00 PM to 12:00 AM Beirut Time (aligning with 9:00 AM to 5:00 PM Central Time). Full-time availability with strict alignment to these hours is required for live client calls and real-time collaboration.
- Working Days: 5 days a week (Monday–Friday).
- Days Off: Saturday and Sunday.
- Work Location: Fully-remote, you can work from anywhere.
- Hiring Process: The selection pipeline consists of an application review, a 60-minute live account diagnostic interview, and a short paid audit project for finalists.
- Compensation & Perks: Base salary of $2,000 - $2,500 USD per month. Includes performance bonuses tied to client results/retention, direct training on internal framework SOPs, and long-term eligibility for "The Employee Pie" profit-share milestone structures